Gösta Åbergh
Hi, my name is Gösta Åbergh and I’m a Senior Visual Designer and Product Designer.
As a designer I love organization and systemization to create brand alignment, unity, foundations and to set customer expectations from design patterns.”
Com Hem
Customer Care
The focus was to eliminate distraction from the web to highlight the importance; this lead to prioritization of the search bar (customized navigation), icons ( easy overview) and frequently asked questions (deep-dive) within the desktop fold.
My contribution:
- Concept and Visual Design
- Information Architecture
- Guidelines and branding
Com Hem
E-Commerce
When designing the product pages for broadband the need of simplicity and overview was crucial. It is here reflected in the choices you make in the tabs; that prices are changing and that you are getting all price plans presented to you within the fold.
My contribution:
- Concept and Visual Design
- User Experience and Information architecture
- Design stakeholder for business prioritization
https://www.comhem.se/bredband
https://www.comhem.se/tv/tv-guld
Com Hem
Com Hem Tv Hub
One of the most challenging part of the design process for the campaign page of the Tv Hub was to define and execute on the products unique selling points in an appealing and relevant way.
My contribution:
- Concept and Visual Design
- User Experience
- Information architecture
Tele2
Mobile Application
The work was to redefine the visual impact and the user experience of the app; adding the brand values and a modern look.
My contribution:
- Concept and Visual Design
- User Experience and Information architecture
- Branding and accessibility
Read a little bit more about me at Linkedin.